This privacy statement was last updated on 10/06/2026 and applies to citizens and legal permanent residents of the United Kingdom.

In this privacy statement, we explain what we do with the data we obtain about you via https://printmax.co.uk. We recommend you carefully read this statement. In our processing we comply with the requirements of privacy legislation. That means, among other things, that:

• we clearly state the purposes for which we process personal data. We do this by means of this privacy statement;
• we aim to limit our collection of personal data to only the personal data required for legitimate purposes;
• we first request your explicit consent to process your personal data in cases requiring your consent;
• we take appropriate security measures to protect your personal data and also require this from parties that process personal data on our behalf;
• we respect your right to access your personal data or have it corrected or deleted, at your request.

If you have any questions, or want to know exactly what data we keep of you, please contact us.

1. Purpose, data and retention period

We may collect or receive personal information for a number of purposes connected with our business operations which may include the following: (click to expand)

1.1 Contact - Through phone, mail, email and/or webforms

For this purpose we use the following data:

• A first and last name
• Account name or alias
• An email address
• A home or other physical address, including street name and name of a city or town
• A telephone number
• Geolocation data

The basis on which we may process these data is:

It is necessary for the execution of a contract or preliminary procedures related to a contract to which the data subject is a party.

Retention period

We determine the retention period according to fixed objective criteria: We retain personal data based on the purpose of processing, the type of data, the date of the last order or customer interaction, legal and tax record-keeping requirements, limitation periods for claims, and whether the data is needed to resolve queries, complaints, disputes or fraud issues. Data is securely deleted or anonymised when no longer required.

1.2 Payments

For this purpose we use the following data:

• A first and last name
• Account name or alias
• A home or other physical address, including street name and name of a city or town
• An email address
• A telephone number
• IP Address

The basis on which we may process these data is:

It is necessary for the execution of a contract or preliminary procedures related to a contract to which the data subject is a party.

Retention period

We determine the retention period according to fixed objective criteria: We retain payment and transaction-related personal data for as long as required to process the payment, manage the order, provide customer support, handle refunds, chargebacks, fraud prevention, disputes, accounting and tax records, and comply with legal obligations. Retention is based on the type of record, the transaction date, the last customer interaction, statutory accounting/tax requirements, payment provider requirements, fraud and security needs, and applicable limitation periods for claims. When the data is no longer required, it is securely deleted or anonymised.

1.3 Registering an account

For this purpose we use the following data:

• A first and last name
• Account name or alias
• An email address

The basis on which we may process these data is:

It is necessary for the execution of a contract or preliminary procedures related to a contract to which the data subject is a party.

Retention period

We determine the retention period according to fixed objective criteria: We retain account registration data for as long as the customer account remains active and for a reasonable period afterwards where needed to manage the account, provide customer support, maintain order history, prevent fraud or misuse, resolve disputes, handle legal claims, and comply with legal, tax or accounting requirements. Retention depends on the type of data, the date of the last login, order or customer interaction, whether the customer requests deletion, and whether the data is still needed for security, legal or business record purposes. Data is securely deleted or anonymised when no longer required.

1.4 Newsletters

For this purpose we use the following data:

• An email address

The basis on which we may process these data is:

It is necessary for the execution of a contract or preliminary procedures related to a contract to which the data subject is a party.

Retention period

We determine the retention period according to fixed objective criteria: We retain newsletter subscription data for as long as the individual remains subscribed. If a user unsubscribes, their email address and related subscription data are deleted or anonymised within a reasonable period, unless retention is required to comply with legal or regulatory obligations.

1.5 To support services or products that a customer wants to buy or has purchased

For this purpose we use the following data:

• A first and last name
• Account name or alias
• A home or other physical address, including street name and name of a city or town
• An email address
• A telephone number
• IP Address
• Internet activity information, including, but not limited to, browsing history, search history, and information regarding a consumer's interaction with an Internet Web site, application, or advertisement

The basis on which we may process these data is:

It is necessary for the execution of a contract or preliminary procedures related to a contract to which the data subject is a party.

Retention period

We determine the retention period according to fixed objective criteria: We retain account registration data for as long as the customer account remains active and for a reasonable period afterwards where needed for account administration, security, fraud prevention, customer support, order history, dispute resolution, legal claims, and compliance with legal, tax or accounting obligations. Retention depends on the type of data, the date of the last login, order or interaction, whether the customer requests deletion, and whether the data is still needed for legal, security or business record purposes. Data is securely deleted or anonymised when no longer required.

1.6 Compiling and analyzing statistics for website improvement.

For this purpose we use the following data:

• IP Address
• Internet activity information, including, but not limited to, browsing history, search history, and information regarding a consumer's interaction with an Internet Web site, application, or advertisement
• Geolocation data

The basis on which we may process these data is:

Upon the provision of consent.

Retention period

We determine the retention period according to fixed objective criteria: We retain analytics data for periods determined by fixed, objective criteria, including the retention settings configured in Google Analytics and the purpose of the data. User-level data is retained for a defined period and may be deleted sooner if consent is withdrawn or cookies are removed. Aggregated statistical data that no longer identifies individuals may be retained for longer periods.

2. Sharing with other parties

We only share or disclose this data to processors for the following purposes:

Processors

Name: Google LLC
Country: United States (with international data processing)
Purpose: Website analytics and performance measurement

3. Cookies

Our website uses cookies. For more information about cookies, please refer to our Cookie Policy. 

4. Disclosure practices

We disclose personal information if we are required by law or by a court order, in response to a law enforcement agency, to the extent permitted under other provisions of law, to provide information, or for an investigation on a matter related to public safety.

If our website or organisation is taken over, sold, or involved in a merger or acquisition, your details may be disclosed to our advisers and any prospective purchasers and will be passed on to the new owners.

We have concluded a data processing agreement with Google.

Google may not use the data for any other Google services.

The inclusion of full IP addresses is blocked by us.

5. Security

We are committed to the security of personal data. We take appropriate security measures to limit abuse of and unauthorised access to personal data. This ensures that only the necessary persons have access to your data, that access to the data is protected, and that our security measures are regularly reviewed.

6. Third-party websites

This privacy statement does not apply to third-party websites connected by links on our website. We cannot guarantee that these third parties handle your personal data in a reliable or secure manner. We recommend you read the privacy statements of these websites prior to making use of these websites.

7. Amendments to this privacy statement

We reserve the right to make amendments to this privacy statement. It is recommended that you consult this privacy statement regularly in order to be aware of any changes. In addition, we will actively inform you wherever possible.

8. Accessing and modifying your data

If you have any questions or want to know which personal data we have about you, please contact us. You can contact us by using the information below. You have the following rights:

• You have the right to know why your personal data is needed, what will happen to it, and how long it will be retained for.
• Right of access: You have the right to access your personal data that is known to us.
• Right to rectification: you have the right to supplement, correct, have deleted or blocked your personal data whenever you wish.
• If you give us your consent to process your data, you have the right to revoke that consent and to have your personal data deleted.
• Right to transfer your data: you have the right to request all your personal data from the controller and transfer it in its entirety to another controller.
• Right to object: you may object to the processing of your data. We comply with this, unless there are justified grounds for processing.

Please make sure to always clearly state who you are, so that we can be certain that we do not modify or delete any data of the wrong person.

9. Submitting a complaint

If you are not satisfied with the way in which we handle (a complaint about) the processing of your personal data, you have the right to submit a complaint to the Information Commissioner's Office:

Wycliffe House
Water Lane
Wilmslow
Cheshire
SK9 5AF

10. Children

Our website is not designed to attract children and it is not our intent to collect personal data from children under the age of consent in their country of residence. We therefore request that children under the age of consent do not submit any personal data to us.

11. Contact details

printMAX Ltd.
The Long Barn, Norton Farm, Selborne Road, Selborne, Alton, Hampshire, GU34 3NB
United Kingdom
Website: https://printmax.co.uk
Email: info@ex.comprintmax.co.uk
Phone number: +44 (0) 1420 511539

12. Data Requests

For the most frequently submitted requests, we also offer you the possibility to use our data request form

Name

Name

Email

Submit a request for access to the data we process about you.

Submit a request for deletion of the data if it is no longer relevant.

Submit a request to receive an export file of the data we process about you.